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How To Build An Online Practice

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Your personal online therapy education service

Are you looking to build an online practice?

Navigating the murky waters of technology, ethics and confidentiality can be a challenge without a little helping hand. Let me be that helping hand.

With over 20 years’ experience in counselling, psychotherapy, coaching and training, and with over 16 years’ experience in private practice, I am passionate about helping people find balance in their lives and become their best selves.

Now, you can too.

Located in Wollongong for in-person sessions, with digital sessions available to assist you anywhere in the world, I work with clients both locally and internationally, with additional accreditation to deliver online coaching and counselling.

With my expert guidance, you can set up your own online therapy practice and take your training in psychotherapy, counselling and coaching further than ever before.

Help those who need it. Reach those who otherwise can’t be reached.

Set up an online practice and use your expertise and online therapy to help clients across the world.

What is online therapy?

Often referred to as e-therapy, telehealth, video counselling, or e-counselling, online therapy involves a therapist providing psychotherapeutic support over the internet.

This assistance can be given in various ways, including via email, video conferencing, online chat or instant messaging.

Online therapy can be delivered in real-time (i.e. phone conversations) or in a time-delayed fashion (i.e. emails).

As an evolution of both counselling and psychotherapy, online therapy is an important tool for both professionals and clients with a wide range of benefits to both.

Looking for more personal
and professional growth?


Helps with: Anxiety, bereavement, grief, loss, bullying, mental health, relationships, trauma, stress.

Counselling falls under the umbrella term of ‘talking therapies’.

Counselling gives people the opportunity to talk openly about their challenges and feelings, while being heard and understood. Counselling tends to be short-term and I tend to use solution-focused, existential and person-centred short-term methods. Counselling aims to help you live a more productive life in your own way.

If you are looking to make a positive change in your life, or would like to explore and understand your feelings in more depth, please explore my counselling services further.


Helps with: Mental health, wellness goals, fear and insecurities, stress, relationships, destructive habits, childhood trauma, grief, loss, anxiety and depression.

Psychotherapy is a collection of therapies designed to help you with the thoughts, feelings and behaviours that are affecting you. I am trained in integrative, existential and humanistic psychotherapies. This means I work with you wherever your headspace is.

Psychotherapy is more long-term work and gives you the necessary skills to cope with challenges in a healthy and empowering way.

If you are looking to take control of your life and move forward with confidence and resilience, please explore my psychotherapy services further.

Life Coaching

Helps with: Confidence, career choices, accountability, goal setting, relationships, meaning, purpose, happiness.

Life coaching is a broad term that includes the support and guidance to live the life you crave.

If you feel disheartened, disillusioned, struggling with self-esteem, or any negative perception of your day to day routine, life coaching can assist.

Like a sculptor seeing a statue inside a block of clay, a life coach can challenge, motivate, support and inspire you.

If you are looking to return the spark to your life and power towards clearly defined goals, please explore my life coaching services further.

Business Consulting

Helps with: Changing workloads, business growth, training, upskilling, performance management, financial planning.

Are you satisfied with the current performance of your business? Or the people within your business? Business consulting provides objective support to ensure maximum productivity, efficiency and a confident workforce.

As an experienced business consultant I’m able to identify markets, bring niche expertise, action change, provide objectivity, and develop lasting professional solutions.

My expertise is in the area of assisting you to gain the best effort from your staff in order to achieve your professional goals.

If you are looking to increase business and achieve success, please explore my business consulting services further.

Business and Executive Coaching

Helps with: Productivity, motivation, leadership skills, performance, staff morale, communication, marketing, goal setting.

Business and executive coaching are two methods with the same goal – to solve business related issues and help clients get more from their business.

While business coaching has a focus on the metrics of success for a business: strategy, market needs, organisation and so on; executive coaching deals with personal growth.

Blended together these skills offer dynamic and multi-dimensional approaches, ideal for businesses looking to stabilise or grow.

I have extensive experience working with small businesses and professional practitioners to improve their mindsets, and as a result, increase their profits.

If you are looking to maximise the potential of your business, please explore my business and executive coaching services further.

Corporate Training

Helps with: Closing skill gaps, engaged employees, industry changes, technological development, job satisfaction.

A business that stands still is one that falls behind its competition.

With your staff the key to your success or failure as a business owner, it’s vital to ensure they experience regular training.

As an experienced coach, psychotherapist and mentor I can assist you to take your business to the next level.

If you are looking to achieve or retain your competitive edge, please explore my corporate training services further.

What is the best way to set up an online therapy practice?

While setting up your own practice may seem daunting, it can also be very rewarding. Here are some simple tips to help make the process run smoothly.

#1 Don’t underestimate referrals

Rather than spending thousands on a lavish advertising campaign, consult your professional network. Your fellow therapists may be a rich source of referrals to help grow your client base.

And, as you establish a good reputation, those clients will spread positive word-of-mouth.

#2 Personalise your space

Maintaining a professional space is important even if it won’t be used to welcome clients. The environment you create will have an impact on your ability to deliver a professional service and will still have an effect on whether your clients feel comfortable.

#3 Believe in your worth

When setting consultation fees, you may feel tempted to offer sliding scales (discounts) or even pro bono (free) sessions. However, it’s important to keep in mind how much time, effort and expertise went into your training.

By charging what you are worth, your clients will truly value your service and trust your experience.

#4 Help clients do the work

As a therapist, it’s your job to create an alliance with your clients. Help them figure out the root of their problems and what they want to change in their lives. Then, help them create a framework to change their thinking and behaviour.

Ensure you factor in the less traditional dynamic where face-to-face is not used to ensure the work you set is both achievable and can be tracked.

How to build an online therapy practice

– Join an online therapy platform

An easy way to jumpstart your online therapy career is joining a virtual clinic, or online therapy platform.

These “mega-clinics” offer you a fantastic virtual environment for e-therapy, along with supreme practice management and security features which can be too expensive to implement on your own.

By using their templates, you can set up your practice and start seeing clients very quickly.

– Launch your own website

If you prefer individuality, and are willing to bear the cost, you can elect to hire a web designer to build you a professional website. This way, you do not have to share clients, and have total control over the look and feel of your web presence.

– Start an email campaign

If you currently offer traditional talk therapy, let your regular clients know that you’re expanding into online therapy. The most effective way to do this is by crafting an effective email campaign.

These emails should explain why online therapy is beneficial for them, and what you will offer them.

– Join my Online Therapy Facebook group

If you’re still having trouble commencing your online therapy practice, why not click here to join my Online Therapy – Connecting and Networking group on Facebook. We share tips and tricks and have information at your fingertips to help jumpstart your online therapy work.

How to start an online therapy business

✔ Research your state’s licencing laws

Before launching your practice, determine whether your state requires you to be certified and trained in online counselling.

✔ Find the ideal telehealth solution

As technology advances, there are many ways to conduct online counselling. To ensure you and your clients feel at ease, you need to find the right technological solutions for you.

This means deciding whether an instant (i.e. Skype, phone calls, etc.) or delayed response (i.e. email, online chat, etc.) or a combination of the two is most suitable. Above all, choose the technology that you and your clients will be most comfortable with.

✔ Set up your insurance

Online therapy is still relatively new territory. So, when setting up your practice’s insurance, you need to check the current Australian guidelines for virtual therapy. Check whether the insurance broker you’ve partnered with will reimburse for online therapy services.

Also, ensure your insurance company reimburses at the same rate as traditional, in-office therapy sessions.

✔ Set up a website

Although the initial cost may seem excessive, setting up a website for your online therapy practice is absolutely essential. Think of your website as your “online address”. It helps potential clients to find you easily, and choose you over competitors.

Your website also gives you the opportunity to “sell” your counselling services. In other words, through your website, you can present the best image of your practice and what you can offer your clients.

Remember, your website should tell potential clients what you do and how you do it, which services you offer, explain your therapeutic training and background, who you are and your values and beliefs.

This personal touch will help clients connect with you and encourage them to work with you.

Online therapist training course

Becoming an online therapist is easier than you may think.

Based in Wollongong, I provide comprehensive training in the online aspects of counselling and psychotherapy, so you’ll hit the ground running.

By attending my webinar sessions, you’ll learn:

  • What online therapy is
  • How to bridge the digital divide with your clients
  • How to provide professional therapeutic services online
  • And more

What makes me different?

Unlike other online therapy courses, I am exclusively geared towards professional therapists who are ready to expand their practice.

Through a series of information-packed webinars, I provide you all the training and information you need to start your online practice.

Who can benefit from this training?

As therapy moves into the digital space, online therapy training has become absolutely essential. This training is most beneficial for psychologists, counsellors, psychotherapists and coaches who are looking to expand their current practice and move into the online space.

Why choose us?

The answer is simple.

Unlike other online therapy courses, I am geared solely towards professional psychologists and counsellors who are seeking to launch an online practice.

  • – This allows me to offer an in-depth webinar series covering every aspect of online therapy.
  • – As you’re already an established psychologist/counsellor, the cost is far more affordable than competitors, and;
  • – You’ll complete the course within a few short weeks.

Benefits of my training over competitors

I offer Australia’s most innovative and comprehensive online therapy course.

Unlike competitors, by educating you in the online environment, I fully prepare you to conduct psychotherapy and counselling sessions online.

Skills you will gain

By studying our online therapy program, you will learn:

  • ✓ Exactly what online therapy is
  • ✓ How to provide different types of online services, including: psychotherapy, psychology, couples counselling, family counselling, group therapy, coaching, counselling and more
  • ✓ Tips and pitfalls to be aware of during online therapy
  • ✓ How to be personal, yet professional online
  • ✓ How to be empathetic in the online space
  • ✓ The boundaries of the online space and the importance of privacy
  • ✓ The legalities of online therapy, and more


"Renee McDonald. Every therapist who is considering working as an online therapist should be signing up with your course. I was really amazed at how much information there was that I didn't know about it. And it comes with accreditation. There is a lot of work you have put into this. Thank you. Can't wait for Level 2 & 3".
Maria D.

Expand your therapy practice and reap the benefits of taking your experience, knowledge and expertise to the online space

Book your free 15 minute, no-obligation consultation.

Questions to ask before undertaking an online therapy course

How much does the online therapy course cost?

I believe online therapy training should be affordable to everyone.

I offer complimentary 15 minute phone consultations to get to know you and your online therapy goals.

Please reach out for free advice and detailed prices.

What’s involved in online therapy training?

My comprehensive training program will give you real insight into everything you need to know about online therapy.

I will teach you everything from:

  • – What online therapy is
  • – The services you can provide
  • – How to provide counselling services in an online environment
  • – How to provide different types of online services
  • – How to empathise with clients across the digital divide, and;
  • – Your contractual and legal obligations as an online therapist.

Why should I pursue online therapy training?

Have you always wanted to make a real difference in people’s lives? Do you find that people are always coming to you with their problems for your good advice? Have you been told that you’re a good listener?

If so, online therapy training is perfect for you. You don’t need to be located in Wollongong, or even NSW. You will learn valuable skills, gain an insight into how the mind works and feel truly satisfied in your work.

How do I book?

To reserve your spot in online therapy training, just click on the “Book Now” button.